19 Artists versus Covid-19, and how Fedrigoni is pushing socially distanced ‘togetherness’

Can art cure Covid? Probably not, but it certainly can help raise funds for the NHS as it struggles under the huge strain the pandemic's put on services.

Last month, paper manufacturer Fedrigoni rebooted its limited-edition poster project, 19 Artists versus Covid-19, which was initially launched to raise funds for the NHS last May. As the name suggests, 19 artists are involved, and each created a poster design which has been litho-printed by PUSH London as a limited-edition of 75 copies per design.

The project is the brainchild of London-based Spanish graphic designer Álvaro López, who is also one of the artists contributing to the series. Each was briefed to create a pandemic-themed A1 poster interpreting the message ‘Stay Home’ and encouraging social distancing.

Among the other international artists are Alan Kitching, Pablo Amargo, Noma Bar, Sarah Boris, Michael Curia, Nick Cook, Piero Di Biase, Mario Eskenazi, Vince Frost, Götz Gramlich, Michael Gibb, Henrik Kubel, Nina Jua Klein, Álvaro López, Rob Lowe, Morag Myerscough, Shweta Malhotra, Alejandro Paul, and Matt Willey.

The initiative aims to raise funds for NHS Charities Together, a federation of 250 charitable organisations that support the NHS, its staff, volunteers and patients. With the pandemic still very much lingering, Fedrigoni is encouraging people to snap up the remaining posters to support the cause.

You can read more information here.

The Fedrigoni Group is one of the main players in the world and the European leader for production and sales of special papers for graphic use and self-adhesive products for labels. In particular, it is the global leader in the production of self-adhesive labels for the wine sector.

image: Morag Myerscough

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